Risk Management, banking, Gregory B. Vit and McGill University: Props from Shark.

Hat's off to my esteemed friend, Gregory B. Vit,  for the release of his new book, The Risk in Risk Management now available on Amazon. A Director and Professor at the Dobson Centre for Entrepreneurial Studies, McGill University, Montreal, Quebec, Dr. Vit's treatise on banking, financial institutions and the problem of conformity is no easy read. But as a bank marketing dude, still climbing the upslope on the Stanford-Binet Bell curve, I actually enjoy the persepctive from an academic who is over the top and shussing the down slope. With that said, I had to give it my own twist with a house ad.  Also, hats-off, or Chapeau! to senior designer,Christian Lepage.

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peter jacobs

Shark Communications is a creative and digital marketing agency led by award-winning creative Director, Peter Jacobs. From waterfront, dog-filled offices in Burlington, Vermont, Shark serves clients in a wide variety of industries with a strategically-planned mix of branding, marketing, web, SEO, and digital solutions. With award-winning design and marketing for the 1998 US Winter Olympic Trials, to numerous radio, web, television and film awards for clients large and small, Shark's creative excellence has received widespread recognition and continues to provide the core for delivering a higher level of marketing across both traditional and digital media.